Crop Life Planner

CROPLIFE MARKETING PLANNER

The #1 resource to grow your business

CropLife® has served the information needs of Ag retailers since 1935.

More than 90% of all plant nutrition and crop protection products applied to the U.S. row crop acreage are applied by Ag retailers. CropLife has served, and often lead, this huge market by providing relevant, impactful and timely information to help these “trusted advisors” make informed recommendations to best serve their grower customers.

70%

Ag retailers, dealers, distributors, and custom applicators

82%

of our readers took an action as a result of seeing an ad

In today’s ever-changing landscape, staying ahead is crucial.

Meister Media Worldwide presents the annual Market Outlook White Papers, offering up-to-date expert insights. This exclusive intelligence is a free download for our marketing clients, providing a valuable edge in your markets.

Everything you need to amplify your brand

This year, take your tech-focused ag retail marketing program to the next level. The combined power of CropLife® and Precision Tech Ag Professional together maximizes your market exposure in a technology-targeted environment.

Engage your customers with a fully integrated, proven marketing approach. Contact us to see how we can help you penetrate new markets and build your brand.

The #1 business media source in the industry

According to a recent ad survey,* we learned this about our readers:

64%

hold an upper management position

95%

are involved in recommending, approving, or purchasing products

86%
are retailer/dealer, distributor, or custom applicator of crop inputs

82%
took an action as a result of seeing an ad

*Results from the CropLife October 2021 issue conducted by SignetAdProbeTM

The top sources for learning about new ag products/ equipment/services remain ag magazines/newspapers, ag e-newsletters, and the dealer/retailer.

ag magazines or newspapers 63%
ag e-newsletters 18%
ag dealers / retailers 18%
ag websites 18%
ag websites on a mobile device 11%
farm shows 11%
ag TV programs 8%

*2020 ConnectivAg Media Channel Study

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Magazine Readers
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E-Newsletter Subscribers
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Website Average Monthly Page Views
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Social Followers
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Events Attendees

100% of audience have a direct role in purchasing decisions

“Out-of-the-box” offerings

that boost your marketing efforts

Reach growers in their inbox with an entire newsletter focused on one key topic that interests them and matters to your business.

Learning online is important to growers. Showcase your brand as a thought leader and choose a date, pick a topic, provide a presenter, and we’ll take care of the rest.

Native advertising is advertiser-supplied content that runs on CottonGrower.com and looks the same as the website’s other content.

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